Who Doesn't Follow You Back on Instagram (2026): Export and Compare

Instagram has no built-in tool to show who doesn't follow you back. Export your data and compare your Following and Followers lists in a spreadsheet.

SUS Editorial Team
SUS guide cover: Who Doesn't Follow You Back — export and compare your lists.

Does Instagram show who doesn't follow you back?

Instagram's current interface displays Following and Followers as separate lists. It does not provide a built-in comparison showing which accounts appear in Following but not in Followers. That comparison has to be made from your own current account information.

Export your Instagram information

Open Instagram settings and go to Meta Account or Accounts Center. Meta is gradually updating this label, so either name may appear. Select Your information and permissions, then Export your information, Create export, choose your Instagram profile, and select Export to device.

Choose only the account information needed for the comparison, set the date range to All time, and pick a format you can work with. You can also adjust the notification email and media quality before starting the export.

The export process can take up to 30 days. When it is ready, you receive an email and an Instagram notification. The download remains available for four days in the Available downloads section.

Compare the two current lists in a spreadsheet

The exact export layout may vary. Before you begin, place your current Following usernames in one spreadsheet and your Followers usernames in another. Do not mix data from different export requests.

Create two sheets named Following and Followers.

In both sheets, put the raw usernames in column A, starting at A2.

In B2 of both sheets, normalize each username:

=LOWER(TRIM(A2))

In C2 of the Following sheet, enter:

=IF(COUNTIF(Followers!B:B,B2)=0,"not following back","")

Fill columns B and C down to the last row. To count the flagged rows, enter:

=COUNTIF(C:C,"not following back")

If your export request returns multiple files for the same data type, combine all files from that specific request before comparing. (Note: Instagram may split large files differently depending on your request.)

What one comparison can and cannot prove

One export describes one point in time. It shows which usernames appear in one sheet but not the other. It cannot prove when an account followed or unfollowed you.

To identify a change between two dates, compare information from two separate export requests. A username present in an older Followers list and absent from a newer Followers list shows a difference between those snapshots. It does not provide an exact unfollow time.

Can you compare someone else's account?

Not through their data export. Only the account owner can request that export. For a public account, you may be able to compare the currently visible Following and Followers lists manually. Visibility on private accounts follows Meta's public/private relationship rules: connections to public accounts stay visible to everyone, while connections to private accounts are limited to followers.

Privacy and safety when using an export

Treat an Instagram export as personal data. Prefer local spreadsheet processing when possible. If a service uploads the file, read its privacy policy, retention period and deletion controls before using it. Your Instagram password is not required for the spreadsheet comparison described on this page.

Frequently asked questions

Does Instagram have a built-in non-followers list?

Instagram's current interface does not provide this comparison.

How long can the export take?

The export process may take up to 30 days. The completed download remains available for four days.

Does one export show who unfollowed me?

No. One export is one snapshot. Changes require two snapshots, and they still do not reveal the exact unfollow time.

Can I run the comparison on a phone?

You can request and download the export on a phone, but arranging two username columns and filling formulas is generally easier on a computer.